Hold Onto Your Vision

How firm are you in your commitment to your vision?

In my over 25 years of business I have read hundreds of visions that were so abstract that they couldn't inspire even the most dedicated of followers. Or, they were so long that no one could remember them. And, don't assume that the upper executives do a better job of remembering and embracing their company vision, because many of them can't remember them or distinguish them from those of other companies.

It doesn't have to be that way.

You can have a memorable, actionable, vision that inspires you and others. Something that you can really get your figurative arms around and love. Something that instantly explains who you are as an organization. If you don't have that already, I urge you to do whatever it takes to get it. Keep it short (frankly, ten words is long enough and shorter is even better). Keep it specific. Make it count.

Keep listening to others in your organization. Find out what your customers are looking for. Get all the feedback on your mission, vision, values and goals that you can.

Centered leaders use feedback but hold onto their vision.

Then live it with all of the passion you have for the one thing that drives you more than anything else. Because, if you're not already working on that, when will you start? How about today?

-- Douglas Brent Smith

Front Range Leadership, LLC where our vision is Solving problems, achieving your goals.

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