First of all, to my good friends (especially you, David) this is not meant for you to reduce your contact. And of course, my clients (love you!) email all you want. But I AM looking at you Lands End, Credo, MoveOn, Raymour & Flannigan -- and anyone else who fills my email in-box up with multiple emails a day. Really?
Too much marketing is too much. Even companies I love risk it all when they over-sell. One after another, one after another, it's all so exciting! (no, it's not) it's all so special (not really). My favorite? "Last Chance to..." (really, really NOT the last chance, so STOP fibbing, STOP the hyperbole, and cool your marketing jets!)
Inundating our in-boxes is the fastest way to get uninvited. Every day, I unsubscribe from something. Want to be next to get unsubscribed? Keep flooding my in-box. You'll. Be. Gone.
Glad I got that off my chest. Now it's time to unsubscribe from someone...
-- Doug Smith
Too much marketing is too much. Even companies I love risk it all when they over-sell. One after another, one after another, it's all so exciting! (no, it's not) it's all so special (not really). My favorite? "Last Chance to..." (really, really NOT the last chance, so STOP fibbing, STOP the hyperbole, and cool your marketing jets!)
Inundating our in-boxes is the fastest way to get uninvited. Every day, I unsubscribe from something. Want to be next to get unsubscribed? Keep flooding my in-box. You'll. Be. Gone.
Glad I got that off my chest. Now it's time to unsubscribe from someone...
-- Doug Smith
BTW.....thanks for the suggestion....Unsubscribed from 10 different lists today....woo hoo!
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